2.2 - Choosing a Domain Name
Be careful as to how your domain name reads.
Dogs Exchange - dogsexchange.com could also read as - Dog Sex Change.
Use a tool like www.bustaname.com to help rearrange important keywords into a great domain name.
Its not crucial but try to include your main targeted keyword/phrase in the domain and website name. This will naturally become important anchor text when other people mention and link to your site.
Eg: If your desired keyword is '7 day diet' try for a name like 7DayDietDude.com
Placing your keywords towards the front is better than positioning them at the end of the domain name.
Consider adding a benefit to your domain name.
Eg: 7DayDietDeals.com or WeightLossNow.com


